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PPH's ehf. acquisition of Pizza-Pizza ehf

  • Get document
  • Case number: 14/2021
  • Date: 10/5/2021
  • Company:
    • Pizza Pizza ehf.
    • PPH ehf.
  • Sectors:
    • Consumer goods, supplies and etc.
  • Policy Area:
    • Mergers
  • Summary

    With this decision ICA approved the merger of PPH ehf. and Pizza-Pizza ehf. PPH ehf. is a newly founded company owned by five shareholders. Pizza-Pizza ehf. operates 23 restaurants in Iceland under the name Domino‘s á Íslandi. The overlap in the merging parties' activities is limited and, following the merger, their market shares will change little. Therefore, ICA decided that there was no reason to intervene.